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Prairie Swine Centre is an affiliate of the University of Saskatchewan
Prairie Swine Centre is grateful for the assistance of the George Morris Centre in developing the economics portion of Pork Insight.
Financial support for the Enterprise Model Project and Pork Insight has been provided by:
Animal Welfare and Public Perceptions -Banff 2016
Posted in: Uncategorized by admin on May 3, 2017
Dr. Temple Grandin gave a speech regarding transparency and communication with younger generations specifically millennials who have grown up in the age of technology.
“A significant portion of consumers lack a basic knowledge of animals and agriculture. Programs have been developed that allow producers to communicate directly with consumers. The pork industry needs to create similar programs.”
She lists several ways pork producers can open up lines of communications with consumers, including live-streaming, public tours and social media.
“The older generation absolutely must reach out to the younger generation, says Grandin. “I am proud of the things I have done to improve animal agriculture. There are practices in animal agriculture that need to be improved and there are others that absolutely need to be defended…
…Fighting over sow stalls is likely not worth it.”
Animal Welfare and Public Perceptions -Banff 2016