Production

 Industry Partners


Prairie Swine Centre is an affiliate of the University of Saskatchewan


Prairie Swine Centre is grateful for the assistance of the George Morris Centre in developing the economics portion of Pork Insight.

Financial support for the Enterprise Model Project and Pork Insight has been provided by:



Author(s): Denis DiPietre
Publication Date: January 1, 2006
Reference: Agricultural Outlook Forum Presented: February 17, 2006

Summary:

Contracts at the Production and Marketing Phase are Evolving Coordination of the Chain
Continues
Forces Encouraging Coordination
• Branding of Various Kinds to Capture
Consumer Surplus and Overcome
Destructive Cost Competition as Only
Viable Strategy
• Traceability as a both a Legal and
Branding Requirement
• Critical Mass for Up-Chain
Negotiation
• Food Safety/Bio-Terrorism Issues
• Emerging Animal Welfare Issues
• Co-Permitting Threats

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